It can be alarming and disappointing when you get an advertisement denied. Facebook’s system is exceptionally delicate, with the platform expanding its attention on shielding buyers from promotions that are hostile, bothering or harassing. And keeping in mind that this is an incredible protocol to have in place, it additionally implies the system is more inclined to being activated by safe advertisements that basically have wording that may be misconstrued by someone.
One of my greatest issues with this system is that while denying your advertisement, it doesn’t give you any sort of knowledge on the best way to fix it. On the off chance that this sounds well-known, you’re at the right place – I did some uncovering and discovered precisely why Facebook denies promotions, alongside a few cases of how to settle your advertisements so they will be accepted
Before we delve in, it’s imperative that you are familiar with the strategy.
“Facebook Ads must not contain content that declares or infers individual attributes. Promotions must not contain content that asserts or infers individual attributes. This incorporates immediate or indirect assertions or implications about a person’s race, ethnic origin, religion, beliefs, age, sexual orientation or practices, sex character, inability, medicinal condition (counting physical or psychological well-being), monetary status, membership in an trade association, criminal record, or name.”
As you can see from the above examples, Facebook really doesn’t want you to use anyone’s personal traits against them in the name of business. I find that very interesting considering the level of targeting that’s available.
If your Facebook Ads get disapproved for being against the platform’s advertising policies, do not panic. Take a deep breath and rework your copy to ensure that you aren’t unintentionally singling out users based on personal attributes.
Ramiz Al Jalbani
Ramiz has been working with writing challenged clients for over four years. His educational background is in Computer Science coupled with Masters Degree in Computer Applications. Being a tech-savvy he loves to write about latest happenings, and tips on web design & development, mobile app development, and SEO. Currently employed at ava-solutions.ae – a digital design agency in UAE, Ramiz loves reading and exploring new ideas.
